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One Platform

The Zeta Marketing Platform is a cloud-based system with the tools to help you acquire, grow, and retain customers more efficiently, powered by intelligence (proprietary data and AI.)

Zeta Marketing Platform

ZMP
Data Management

CDP
Emailing & Marketing Automation

ESP
Programmatic Activation

DSP

How We Help

Create individualized experiences and drive outcomes throughout the customer lifecycle.

Customer Acquisition

Unlock paid and owned channels to reach and acquire new customers at scale.
Customer Growth

Grow the value of your customers over time with unique individualized experiences and next best actions fueled by predictive AI.
Customer Retention

Retain customers longer by anticipating churn and using Zeta’s intelligence to shift attitudes and change behavior on the fly.
Omnichannel Marketing

Positive but disconnected brand interactions aren’t cutting it—consumers want an integrated, seamless experience across devices and channels.
Data & Identity

Successful customer engagement starts with actionable consumer data—accurate, continuously updated, and easily accessible.
Agile Intelligence

Data and AI come together to deliver true customer intelligence and solve complex business problems with unprecedented speed and scale.

Who We Help

We partner with thousands of brands, agencies, and publishers around the world with one mission in mind: accelerate brand growth.

Brands
Agencies
Publishers

Why Zeta?

Why Zeta

Zeta is more than just a platform. We pride ourselves on being a true partner to brands, offering groundbreaking technology and proven solutions. Learn what separates us from the pack.

The Zeta Advantage
Zeta Data
Intelligence

Resource Center

About

Zeta Global is the AI-powered marketing cloud that leverages proprietary AI and trillions of consumer signals to make it easier to acquire, grow, and retain customers more efficiently.

Our Story
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Life at Zeta
Our Virtues
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Expert Guide

The Marketer's
to Navigating
Economic Headwinds

Download our expert guide and find out the most effective, time-proven strategies that any business can follow to navigate economic headwinds and continue to drive ROI.

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